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References

Auto finance

Toyota Financial Services｜170,000 customers, journeys 100% automated on imagino

KPC implements an imagino CDP for Toyota Financial Services: unifying customer data and automating personalized marketing journeys.

Auto finance

Toyota Financial Services — Anticipating contract renewal with machine learning

KPC built a machine learning model in Snowflake for Toyota Financial Services that predicts contract renewal and explains every score.

Car sales advisors with a tablet in front of a vehicle

Auto finance

Hyundai Capital France — A customer journey with no silos, from the CDP to the dealer portal

KPC ran a CRM project for Hyundai Capital France: imagino CDP & Campaign and a dealer portal, for a customer journey with no silos.

Smiling customer checking her smartphone with credit card in hand

Finance & Banking

FLOA — From campaign to client-centric journey on Adobe Campaign

FLOA asked KPC to transform its relationship strategy: look-alike segmentation and automated omnichannel journeys on Adobe Campaign.

Banking services

Nickel — A Salesforce CRM for the field sales force in Europe

KPC picked up Nickel's (BNP Paribas) Salesforce Sales Cloud project: rollout in Spain, preparation for the other European countries, enhancements and application maintenance.

Events

6/25/26

APICIL built its Data Catalogue with the business and IT. In 4 months.

At APICIL, business data remained largely underutilized. Not due to a lack of volume, but because of a deficit in knowledge, structuring, and sharing.

Fragmented documentation — Difficult to access, it generates misunderstandings and duplicates in reporting.
Poorly circulated usage rules — They fuel mistrust and slow down decision-making.
Complex data access — It limits team autonomy and heavily solicits experts.
Lack of visibility into responsibilities — It makes it difficult to identify the right contacts.

Since 2025, APICIL launched a structuring initiative around a Data Catalog, in partnership with DataGalaxy and KPC — built alongside business teams and IT, based on concrete use cases, with visible results within 4 months.

Thursday, June 25 in Lyon

Alice Sellin, Group Data Quality Domain Manager at APICIL, reviewed the approach: context, objectives, methodology, status update, and next steps. Lazhar Sellami (DataGalaxy) and Matthieu Augier (KPC) provided their insights on the methodology and the tool.