Car sales advisors with a tablet in front of a vehicle

SUCCESS STORY — HYUNDAI CAPITAL FRANCE

Hyundai Capital France — A customer journey with no silos, from the CDP to the dealer portal

KPC ran a customer and user experience project for Hyundai Capital France: imagino CDP & Campaign and a dealer portal, three essential interconnected capabilities.

KPC key performance indicator
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The impact in numbers

3

Essential interconnected capabilities

The impact in numbers

3

Essential interconnected capabilities

The impact in numbers

3

Essential interconnected capabilities

Car sales advisors with a tablet in front of a vehicle

Background & core challenges

A customer and user experience project

Hyundai Capital France

Hyundai Capital France asked KPC to run a customer and user experience project, on the marketing side as well as the dealer side, around the imagino platform.

Centralize customer data into a 360 view

Activate the customer journey and automate sends as they come

Interact with the dealerships

Steer the sales activity

Car sales advisors with a tablet in front of a vehicle

Background & core challenges

A customer and user experience project

Hyundai Capital France

Hyundai Capital France asked KPC to run a customer and user experience project, on the marketing side as well as the dealer side, around the imagino platform.

Centralize customer data into a 360 view

Activate the customer journey and automate sends as they come

Interact with the dealerships

Steer the sales activity

Car sales advisors with a tablet in front of a vehicle

Background & core challenges

A customer and user experience project

Hyundai Capital France

Hyundai Capital France asked KPC to run a customer and user experience project, on the marketing side as well as the dealer side, around the imagino platform.

Centralize customer data into a 360 view

Activate the customer journey and automate sends as they come

Interact with the dealerships

Steer the sales activity

Our approach

Three essential capabilities, interconnected

A customer and user experience project, on the marketing side and the dealer side.

Customer Data Platform

A 360 customer view in imagino

Centralizing the data and creating a 360 view, segmenting the data and building customer knowledge.

Activation

Journeys automated as they come

imagino Campaign activates the customer journey and automates sends as they come.

Dealer portal

A portal to interact with the dealerships

A dealer portal to interact with the dealerships and steer the sales activity. The dealers were involved from the design stage onwards.

Our approach

Three essential capabilities, interconnected

A customer and user experience project, on the marketing side and the dealer side.

Customer Data Platform

A 360 customer view in imagino

Centralizing the data and creating a 360 view, segmenting the data and building customer knowledge.

Activation

Journeys automated as they come

imagino Campaign activates the customer journey and automates sends as they come.

Dealer portal

A portal to interact with the dealerships

A dealer portal to interact with the dealerships and steer the sales activity. The dealers were involved from the design stage onwards.

Our approach

Three essential capabilities, interconnected

A customer and user experience project, on the marketing side and the dealer side.

Customer Data Platform

A 360 customer view in imagino

Centralizing the data and creating a 360 view, segmenting the data and building customer knowledge.

Activation

Journeys automated as they come

imagino Campaign activates the customer journey and automates sends as they come.

Dealer portal

A portal to interact with the dealerships

A dealer portal to interact with the dealerships and steer the sales activity. The dealers were involved from the design stage onwards.

Our clients

Our clients

They trust us.

They trust us.

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France Travail logo
Astore logo
Restalliance logo
Actia logo
La Rosée logo
La Rosée logo
Manitowoc logo
Manitowoc logo
Restalliance logo
Restalliance logo
Restalliance logo
Illustration of performance and growth

A CDP PROJECT IN MIND?

Your data is in imagino. What now?

KPC connects your CDP to real business use: automated journeys, a sales portal and network steering, modeled for your context.

Illustration of performance and growth

A CDP PROJECT IN MIND?

Your data is in imagino. What now?

KPC connects your CDP to real business use: automated journeys, a sales portal and network steering, modeled for your context.

Illustration of performance and growth

A CDP PROJECT IN MIND?

Your data is in imagino. What now?

KPC connects your CDP to real business use: automated journeys, a sales portal and network steering, modeled for your context.